At the heart of every email campaign is the subscriber list. Building and segmenting your list is key to achieving success in email marketing and, by using mailingmanager’s built-in subscription form generator, you can effortlessly collect potential customers’ details from any website. The code mailingmanager generates is open source, enabling you to use it within any web design project.
Email archives and RSS
Every email you send is retained forever in mailingmanager. This is useful if you want to review past campaigns or re-use previous content, but the ability to access them via an RSS feed could be the content boost your website needs. By integrating your email archive RSS (really simple syndication) into your website, you can rely on fresh, relevant content to be added to your website as regularly as you send your emails.
mailingmanager can offer integration with a number of leading consumer relationship management systems including ACT!, Sales Force and Microsoft Dynamics. Sales leads, accounts, contacts and opportunities can all be synchronised using data import / export, saving you time and leaving you free to make the most of a truly connected marketing system.
A world of possibilities with our API
If you use a system mailingmanager doesn’t currently integrate with, we’ve got a solution for that, too. Our application programming interface (API) enables third party software vendors to link their system to mailingmanager via industry-standard code. For example, if you want to ensure new leads entered into your CRM are added automatically to your email contact list, our API will do the work silently and quickly for you.