Email marketing and customer relationship management go hand-in-hand. By proactively managing relations with customers, targeting campaigns based on their behaviour and automating sends for maximum impact, your email marketing efforts will deliver impressive results.
mailingmanager knows what makes your customers tick. This allows you to discover which emails they favour and the types of links that get them clicking.
Email marketing shouldn't be a chore, nor should it take up oodles of your time. By using mailingmanager's powerful contact filtering, it will enable you to target contacts as quickly as possible and send out highly targeted campaigns.
Not all subscribers are the same. By grouping customers based on their prior activity and buying habits, you can send them emails they'll want to receive and, as a result, respond to.
Manage your subscribers across multiple lists to make communications as targeted and relevant as possible.
Field maps allows you to add additional information about your contacts. It could be a date field for their date of birth or a text field that could be for example "Shoe Size".
Fail safe unsubscribe management means you don't need to worry about sending campaigns to previously unsubscribed users. Even if you delete and re-add contacts the suppression list has got you covered.
You can add as many colleagues to your mailingmanager system as you require. Doing so enables you to distribute tasks and control exactly which areas of the system they can access.
If you are already using a CRM such as Salesforce or Microsoft Dynamics, you'll be glad to hear that mailingmanager possesses the capability to link directly with their customer databases. For example, if you add a new lead in Salesforce, the contact details can be automatically added to mailingmanager.