Valentine's subject linesToday is Valentine’s day and it isn’t too late to get last minute romantically-inspired email newsletters out of the door. If you’re stuck for how to grab people’s attention, here’s some examples of subject lines which have been passing through people’s inboxes over the last few days:

Save 30% in our exclusive Valentine’s sale

Forgotten something? There’s still time.

Mystery discount inside: surprise someone this Valentine’s

Free roses with every new monthly account

Say it with our new summer line and save 20%

Forward this to your loved one

Early love bird free delivery, today only

The above subject lines were taken from a variety of companies operating in different sectors, proving that pubic events such as Valentine’s don’t have to be confined to their subject matter when it comes to marketing potential.

That said, in the retail sector, statistics show that chocolatiers and gourmet gift retailers received higher read rates on average than flower retailers. That may be through clever use of subject lines or content, or it may simply be because people are more inclined to take notice of food-based offers!

Today also marks the last opportunity to take advantage of mailingmanager’s Valentine’s offer. We’re giving away FREE Hotel Chocolat chocolates with every paid monthly mailingmanager sign up. The offer is also open to account upgrades and those who purchase a bespoke template. To claim your posh chocs, contact us before 5PM today!


Image courtesy of scottchan /